This year Teads will converge on CES to discuss an emerging theme in market: The Convergence of Media & Creative in 2019 & Beyond.
65% of media effectiveness is driven by creative, but often media and creative sit in silos. This is shifting as more brands start to recognize the benefits of convergence, in which media strategy informs creative, and creative direction in turn helps to better optimize media. Teads invites you to connect at CES with the leadership team on how to increase media effectiveness in 2019 by leveraging Teads' global platform and studio technology to optimize at the highest possible level.
And for cocktails and conversation, please join Teads at our happy hour at Javier's, from 5-7 PM PST on Tuesday, January 8th.